GryphTech becomes one of the largest Real-Estate Management Software providers in South America
RE/MAX Columbia Selects GryphTech Real Estate Management Platform
TORONTO, Ontario, November 3, 2010.
GryphTech, a leading provider of enterprise software applications, solutions and services, announced today that RE/MAX Columbia, is deploying the GryphTech Real Estate Management Platform adding a third South American country to GryphTech’s burgeoning customer base and securing GryphTech’s leadership position in South America’s growing Real-Estate management software market. GryphTech’s real-estate management platform is now deployed in Brazil, Argentina and Columbia and includes geographic coverage of over 70% of South America’s population and associated real-estate transactions.
RE/MAX Columbia will leverage GryphTech’s unique language and local market customization features as well as their extensive expertise in defining the required tools, systems and processes to position new start-up regions for rapid expansion, optimal productivity and maximum performance across the entire organization.
“GryphTech’s proven South American track record and previous experience helping other start up franchises launch in new markets made them a natural choice for us,” said Francisco Paillie, Director Regional of RE/MAX Columbia. Their modular Real-Estate Management Platform will provide us with a robust, feature rich solution that will scale with our success.”
Phase 1 of RE/MAX Columbia’s Spanish-based deployment will include:
- A regional website hosting new listings and franchise/real-estate agent information,
- iList, a comprehensive Listing Management, Buyer and Property match, Marketing, Referral and Contact Management tool,
- iConnect, a secure area of the platform that allows Agents and Office to access the tools they require for their day to day business and
- a hosted regional email solution
- iBroker – a complete office and agent management tool to effectively manage business and unit goal setting and measurement, recruitment and reporting.
- Frames – a fully automated franchise management system including a comprehensive billing system for offices, regions and franchisors.
- iRegion – a mobile Business Intelligence application providing key metrics and dashboards for all the platform components.
Additional enhanced administrative, performance management, sales and marketing and office and agent management tools will be rolled out in subsequent deployment phases as the RE/MAX Columbia organization grows
"We are delighted to welcome RE/MAX Columbia to our growing stable of Real-Estate customers,” said Carlos Matias, Managing Director at GryphTech. "Our deep Real-Estate domain expertise coupled with our robust, modular platform will provide RE/MAX Columbia with complete flexibility at the Regional, Office and Agent levels.”








