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RE/MAX EuropeMultilingual Contact and Listing Manager
Multilingual Web Site and Intranet
RE/MAX International is bringing the formula that has been so successful in other parts of the world to Europe. RE/MAX Europe is the master franchisee for Western and Eastern Europe as well as Turkey and Israel. With close to 2,000 agents in 500 offices, RE/MAX Europe is ably defending their claim that: "Nobody in the world sells more real-estate than RE/MAX!"
Create a Website that would allow users around the world to search and view information about agents, offices and listings in any of the languages used in the RE/MAX European regions. The second part of the challenge was to create a multilingual Contact and Listing Manager that ran on the desktop of every agent in Europe.
A sophisticated architecture was created to ensure that each site could be viewed in multiple languages without having to create multiple versions of each page. The site was constructed so that the look and feel could be controlled centrally, while allowing the regions to customize some areas on their own.
We created a network-based Contact and Listing manager that used a similar architecture to allow for one code-base to be used in all regions. This tool is used to manage contacts, activities/appointments, listings, and email. The listings are then automatically uploaded to our servers, where they are processed and added to the live database.
RE/MAX Europe has a consistent collection of Websites and a Listing Management system that is common across all regions (thereby reducing the maintenance burden). The public Websites allow users to find offices, agents and listings in any of a number of languages and the private Intranet allows agents and offices to do more detailed searches and keep up to date with training, advertising materials and other communications from head office.
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